Enhance & Evolve

Enhancing the Visitor Experience

We know how important visitor experience is to the  success of our town centre, which is why we work closely with many other local organisations to improve the attractiveness and overall vibrancy of the town.  Over the last few years we have continually invested in additional services to ensure the prosperity of High Wycombe.  From hanging baskets and cardboard recycling to speciality markets, we help make the BID area more attractive for residents and visitors. 


HWBIDCo safe and secure initiative

Refreshing the Market Offering

We work closely with the existing Charter Market and Buckinghamshire Council to work towards ensuring that High Wycombe market becomes a key destination. We attract and deliver speciality markets.

Enhanced Greenery

We invest in hanging baskets, fixed planters and brackets to keep the town centre scene looking bright, colourful and vibrant. We lobby the council to improve the streetscape further and prioritise greening of town centre spaces and pop-up parks and help influence and progress the adoption of ‘post covid’ learning such as through air quality improvements, greening of the town centre spaces and creative use of space. We are the only town to have banned the use of generators at our events to protect the environment.

Street Cleaning

We lobby the Council to improve on waste cleansing services, gum removal, pavement cleaning and graffiti removal. Any services we deliver are over and above those provided by the Council. We organise town tidy up events with partners, such as our popular annual Spring Clean events.

Cardboard Recycling

We fund the cardboard collection service which ensures free cardboard collection for BID member small businesses and continue to deliver campaigns such as ‘Say No to Plastic’. This is both a cost saving for businesses and of environmental value.

Projects & Highlights

Covid Support

Social distancing graphics, signage and support for businesses.

WiFi and Footfall Cameras

Connectivity and tracking the success of events.

Cardboard Recycling

Our free cardboard collection service available exclusively to members.

Town Dressing

Hanging baskets, planters, bunting and banners.

Street Cleaning

Spring Clean events and lobbying for improvements to cleansing services